Thursday, September 25, 2008

Opportunity Identification vs Opportunity Creation 2

Previously while writing about the above topic was unable to post my own reflection for this topic. I personally think that we can not confine ourselves to only identification or creation. Although there is a lot of literature available related to identification and even there are models available in literature which focus on how to identify an opportunity but I think creation of opportunities is also as much important as identification is. In fact creation to me is more important than identification. As one creation leads to the identification of several new opportunities. An example could be of Nano technology. Where this technology in itself is an innovation and hence an opportunity created. this creation has identified many new gaps where this technology can be implemented like in the field of engineering, medicine or even weapons.

we can not say that a person who identifies opportunities is a passive entrepreneur but it depends on the nature of the industry in which you are operating in that if there are still wide gaps available you may go for identification as it is relatively easier than creation in my view. However creation is always necessary for progress in any field. here carrying forward the example of Nano Sciences, i would say that in computer industry when the microprocessors reached a stage where Moore's law was becoming obsolete it was becoming difficult to place more transistors on a single chip the temporary solution came in the shape of dual core and quad core processors and hence it was identification of opportunity but then came Intel with the n45 processors based on nano technology and it opened new avenues for the microprocessor industry.

Hence its not about being an identifier or creator, but its about your own thinking that what is the need of your business at this point in time related to the industry you are operating in.

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